Friday 21 September 2012

Charly Boy Returns For NIGERIAN IDOL SEASON 3


The highly anticipated talent hunt show, Nigerian Idol, is not only back but big and better! This was announced on Wednesday November 19 by Optima Media Group (OMG), the executive producers of the dubbed most watched music reality TV show.

However, it’s not only that Etisalat announced its continued sponsorship of Nigeria’s version of the world’s biggest reality TV show at a media event held at the Shaba Events Centre, Ikeja, Lagos, the judges; African-American dancer, singer and Michael Jackson’s personal choreographer; Jeffrey Daniels, veteran singer Yinka Davies, and the Area FADA; Charly Boy, would return to Idols for another thrilling season.

While, Ill Rhymz also returns as this year’s host, would sexy singer, Tiwa Savage join him? Let’s wait and see.   Although, Charly Boy was absent at the event, Jeffrey Daniels, who was present, could not concealed his preparedness for the TV show.

 “One of the greatest highlights of my year in the last three is spent through the months of this phenomenal show. Talents I have come across are amazing and the idea of being part of this huge international platform giving birth to dreams and great acts across the world for someone who has graced stages in different parts of the continent, worked with amazing acts and several A- List producers in America, it's most fulfilling. I am truly excited to give back and groom these young stars and that's why I would be on the show as long as they want me,” said Jeffrey Daniels.
 

Speaking on Etisalat unflinching support for Nigerian Idol season 3 with the theme” Voice Of Tomorrow, Mr. Wael Ammar, the Chief Commercial Officer of mobile telecommunication giant, said, ““We are very excited to announce the continuation of our lead sponsorship of Nigerian Idol till 2013, and our desire to continue to empower Nigerian youths and are calling on all youth to be the ‘voice of tomorrow.”

 In the words of the project manager; Tiwa Medubi, “The prize for this season is 100,000 USD, which encompasses 7.5 million Naira cash prize, a recording contract worth 7.5 million Naira, and a SUV. “This season, we will be expanding our reach from four audition cities to five cities. This is to ensure that a lot more people have a shorter distance to travel to get to the nearest audition centres. We are extremely pleased with Nigerian Idol season 2 and research findings show that Nigeria is pleased as well as such we will be concentrating effort more on improving the things we did right.”

The global franchise has produced leading music stars around the world like Reuben Studdard, Fantasia, Jennifer Hudson, and Nigeria’s Yeka whose music career has taken off with the release of two well received singles (Follow You and E Wa Bamijo) and last season’s winner, Mercy who is already making waves with live performances.

As Nigerian Idols is set to storm the cities of Lagos, Abuja, Owerri, PortHarcourt, and Benin in search of Nigeria’s biggest but undiscovered talent, lead sponsor for this year’s season remains Etisalat Nigeria; Associate sponsors are leading beverage brand Pepsi who will be supported by Megalectrics, owners of Beat, Classic and Naija FM.

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